Social Media Marketing

Social Media Marketing

Social networking sites for customers for increasing business

The association representing the fast-growing number of short term vacation homes is trying to get out the word that this is another option for people coming to this region's theme parks for a summer vacation. But their new method of advertising is decidely high tech: social media sites like Facebook and Myspace.

Flamand operates USA Vacation Homes, a vacation home property management firm at Polo Park in Davenport. Like many other vacation home managers, Flamand has turned to social networking sites as a way to reach a potentially umlimited audience worlwide -- particularly considering that Facebook just hit 500 million users.

Not only can sites like Facebook allow property managers to advertise to potential customers, Flamand noted, but it also allows local property managers to instantly communicate with one another as issues impacting the industry come up.

"I want to urge the importance of us working together as a networking group," Flamand said. "It's a perfect way for all of us to communicate with one another."

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